# Competitor accounts

> All 47.

| Account | Niche | Best | What makes it work |
|---|---|---|---|
| @trigger.time2 | Gun enthusiasts, military fans, heavy sleepers | 4,776,232 | 36,673 followers but a 4,776,232 play best — 130x views per follower. Medians 186,837 across 29 posts. Been posting 11 days at 19/week. Runs on humour, shock. |
| @theruffwind | Dog owners who drive with their pets. | 3,808,947 | 3,062 followers but a 3,808,947 play best — 1244x views per follower. Medians 2,314 across 25 posts. Been posting 8 days at 21.9/week. Runs on cuteness. |
| @thehellhouundd | Big dog owners wanting to look intimidating or play pranks | 4,150,319 | 10,554 followers but a 4,150,319 play best — 393x views per follower. Medians 90,184 across 7 posts. Been posting 6 days at 8/week. Runs on shock. |
| @the.norven | Men in their 20s and 30s, comic book fans | 35,558,042 | 18,088 followers but a 35,558,042 play best — 1966x views per follower. Medians 16,572 across 120 posts. Been posting 83 days at 10.1/week. Runs on relatable. |
| @slashersnugs | Parents who love Halloween and horror movies | 4,471,794 | 23,145 followers but a 4,471,794 play best — 193x views per follower. Medians 53,566 across 67 posts. Been posting 22 days at 21.3/week. Runs on relatable, humour, curiosity_gap, authority. |
| @skeletonkittyco | Cat owners who buy novelty items and costumes for their pets | 4,509,665 | 5,471 followers but a 4,509,665 play best — 824x views per follower. Medians 6,398 across 41 posts. Been posting 12 days at 23.9/week. Runs on curiosity_gap, cuteness, borrowed_conflict, open_loop, humour. |
| @safrarous_ | Mothers, or children/partners buying gifts for mothers. | 10,034,590 | 17,011 followers but a 10,034,590 play best — 590x views per follower. Medians 3,247 across 94 posts. Been posting 173 days at 3.8/week. Runs on relatable, curiosity_gap, transformation. |
| @poo.cannon | Partners buying gag gifts for their husbands or boyfriends. | 3,244,445 | 16,350 followers but a 3,244,445 play best — 198x views per follower. Medians 26,814 across 52 posts. Been posting 10 days at 36.8/week. Runs on humour. |
| @petpack_us | Cat owners who treat their pets like human babies. | 7,489,789 | 2,354 followers but a 7,489,789 play best — 3182x views per follower. Medians 6,664 across 118 posts. Been posting 41 days at 20/week. Runs on open_loop. |
| @pawlyprints | Partners buying gifts for their girlfriends, and cat lovers. | 50,683,671 | 36,289 followers but a 50,683,671 play best — 1397x views per follower. Medians 20,689 across 206 posts. Been posting 180 days at 8/week. Runs on cuteness, authority, shock. |
| @officialsipease | Parents of infants and toddlers. | 4,252,733 | 2,807 followers but a 4,252,733 play best — 1515x views per follower. Medians 38,556 across 9 posts. Been posting 4 days at 16.6/week. Runs on borrowed_conflict. |
| @minifroggieco | Parents looking for funny, novelty clothing for their children. | 4,943,606 | 17,865 followers but a 4,943,606 play best — 277x views per follower. Medians 20,365 across 71 posts. Been posting 48 days at 10.3/week. Runs on humour, curiosity_gap. |
| @littlemantaland | Mothers of newborns and people buying baby shower gifts. | 3,272,027 | 26,191 followers but a 3,272,027 play best — 125x views per follower. Medians 5,761 across 26 posts. Been posting 147 days at 1.2/week. Runs on transformation, shock. |
| @grinride | Pranksters, teenagers, and people who enjoy scaring their friends or family. | 12,560,830 | 29,280 followers but a 12,560,830 play best — 429x views per follower. Medians 118,790 across 62 posts. Been posting 17 days at 26.1/week. Runs on humour, shock. |
| @fossilsnug | Parents and relatives buying gifts for children | 15,112,987 | 35,646 followers but a 15,112,987 play best — 424x views per follower. Medians 29,563 across 321 posts. Been posting 180 days at 12.5/week. Runs on curiosity_gap, cuteness, scroll_stop. |
| @floatiekicks | Young adults and parents looking for novel summer lake activities. | 3,446,669 | 11,676 followers but a 3,446,669 play best — 295x views per follower. Medians 22,947 across 45 posts. Been posting 15 days at 21.7/week. Runs on social_proof, borrowed_conflict, curiosity_gap, humour. |
| @ducksilentofficial | Dog owners with noisy or reactive dogs. | 3,755,969 | 6,659 followers but a 3,755,969 play best — 564x views per follower. Medians 136,157 across 22 posts. Been posting 8 days at 19.7/week. Runs on humour. |
| @cozyy.dinoo | Moms of boys (toddlers) | 10,484,087 | 5,879 followers but a 10,484,087 play best — 1783x views per follower. Medians 4,153 across 257 posts. Been posting 429 days at 4.2/week. Runs on cuteness. |
| @chopperfan.ops | Men, veterans, military enthusiasts, man-cave owners | 5,459,867 | 26,333 followers but a 5,459,867 play best — 207x views per follower. Medians 15,893 across 42 posts. Been posting 10 days at 29.4/week. Runs on relatable. |
| @cheeksplash | Pranksters, bachelor parties, and partners buying gag gifts | 9,310,476 | 7,355 followers but a 9,310,476 play best — 1266x views per follower. Medians 32,224 across 13 posts. Been posting 3 days at 27.6/week. Runs on humour. |
| @carwake.co | Car enthusiasts and people buying gifts for them. | 4,063,077 | 6,588 followers but a 4,063,077 play best — 617x views per follower. Medians 17,018 across 41 posts. Been posting 13 days at 21.7/week. Runs on humour, borrowed_conflict, curiosity_gap. |
| @swirlcup.cream | Couples, sweet tooths, and gadget lovers. | 2,380,577 | 9,848 followers but a 2,380,577 play best — 242x views per follower. Medians 121,174 across 30 posts. Been posting 24 days at 8.7/week. Runs on relatable, asmr_satisfying. |
| @splaashpaws | Dog owners, especially those with brachycephalic breeds or dogs that swim. | 2,892,137 | 2,548 followers but a 2,892,137 play best — 1135x views per follower. Medians 7,953 across 29 posts. Been posting 18 days at 11.5/week. Runs on cuteness, borrowed_conflict. |
| @speednest2 | Parents who are car enthusiasts | 2,476,404 | 16,250 followers but a 2,476,404 play best — 152x views per follower. Medians 166,124 across 18 posts. Been posting 6 days at 20.3/week. Runs on social_proof, scroll_stop, curiosity_gap. |
| @slashermatz | Pranksters and people living with partners or roommates | 1,948,343 | 1,699 followers but a 1,948,343 play best — 1147x views per follower. Medians 1,799 across 12 posts. Been posting 37 days at 2.3/week. Runs on humour. |
| @rileyvoss13 | Horror fans and goth aesthetic enthusiasts. | 2,474,129 | 7,466 followers but a 2,474,129 play best — 331x views per follower. Medians 24,452 across 23 posts. Been posting 37 days at 4.3/week. Runs on other, borrowed_conflict. |
| @paw_baths | Dog owners who struggle with uncooperative pets during bath time or nail clipping. | 2,628,257 | 9,005 followers but a 2,628,257 play best — 292x views per follower. Medians 226,865 across 11 posts. Been posting 3 days at 24.8/week. Runs on borrowed_conflict, curiosity_gap. |
| @ottos.resins | Harry Potter fans and collectors of unique handmade decor. | 1,791,293 | 2,035 followers but a 1,791,293 play best — 880x views per follower. Medians 4,069 across 43 posts. Been posting 9 days at 32/week. Runs on borrowed_conflict. |
| @meowtors | Cat owners who appreciate luxury aesthetics or car culture | 1,722,933 | 1,768 followers but a 1,722,933 play best — 975x views per follower. Medians 15,022 across 19 posts. Been posting 4 days at 35.9/week. Runs on cuteness. |
| @geckochase.us | Owners of indoor or overweight cats looking for interactive exercise toys. | 2,463,374 | 1,523 followers but a 2,463,374 play best — 1617x views per follower. Medians 6,605 across 52 posts. Been posting 49 days at 7.4/week. Runs on open_loop, curiosity_gap. |
| @disco.cap | Young women, ravers, festival-goers, friend groups | 2,471,515 | 2,356 followers but a 2,471,515 play best — 1049x views per follower. Medians 3,461 across 30 posts. Been posting 32 days at 6.5/week. Runs on relatable. |
| @calmtails.co | Dog owners looking to keep their pets entertained | 1,834,378 | 5,147 followers but a 1,834,378 play best — 356x views per follower. Medians 3,278 across 48 posts. Been posting 50 days at 6.7/week. Runs on humour, transformation, curiosity_gap. |
| @boxerbuddy.shop | Teens and young adults who enjoy pranking friends. | 2,014,059 | 8,910 followers but a 2,014,059 play best — 226x views per follower. Medians 33,771 across 23 posts. Been posting 13 days at 12.5/week. Runs on relatable, humour. |
| @babystarcom | Mothers, grandmothers, and people buying baby gifts. | 2,183,155 | 5,212 followers but a 2,183,155 play best — 419x views per follower. Medians 2,667 across 19 posts. Been posting 4 days at 30.2/week. Runs on cuteness. |
| @thenappingnests | Girlfriends, homebodies, and people who prioritize coziness | 1,201,201 | 915 followers but a 1,201,201 play best — 1313x views per follower. Medians 1,992 across 35 posts. Been posting 9 days at 26.9/week. Runs on relatable. |
| @rootedpaws1 | Plant enthusiasts and dog owners with an edgy sense of humor. | 903,749 | 1,992 followers but a 903,749 play best — 454x views per follower. Medians 3,449 across 10 posts. Been posting 2 days at 29.2/week. Runs on open_loop. |
| @henry_hoodies | Spider-Man fans, young men, and partners buying novelty gifts for their boyfriends. | 884,273 | 3,817 followers but a 884,273 play best — 232x views per follower. Medians 7,445 across 34 posts. Been posting 17 days at 13.9/week. Runs on humour. |
| @thehoodalarm | Heavy sleepers and pranksters. | 342,060 | 269 followers but a 342,060 play best — 1272x views per follower. Medians 5,645 across 16 posts. Been posting 5 days at 22.9/week. Runs on humour. |
| @smallfeetsupport | Parents of toddlers who are learning to walk. | 411,400 | 1,034 followers but a 411,400 play best — 398x views per follower. Medians 916 across 90 posts. Been posting 806 days at 0.8/week. Runs on shock. |
| @giddyuppacks | Women into western fashion, country music fans, and festival goers. | 515,489 | 2,203 followers but a 515,489 play best — 234x views per follower. Medians 1,950 across 31 posts. Been posting 11 days at 20.1/week. Runs on scroll_stop. |
| @cuddlynestco | Mothers and parents of infants. | 425,651 | 287 followers but a 425,651 play best — 1483x views per follower. Medians 402 across 50 posts. Been posting 12 days at 29.9/week. Runs on relatable. |
| @appawear.shop | Cat owners who are fans of Avatar: The Last Airbender. | 666,594 | 443 followers but a 666,594 play best — 1505x views per follower. Medians 1,279 across 16 posts. Been posting 9 days at 12.2/week. Runs on cuteness. |
| @starwarsiesadults | Star Wars fans, friend groups, and couples looking for novelty loungewear | 467,986 | 4,697 followers but a 467,986 play best — 100x views per follower. Medians 2,925 across 82 posts. Been posting 14 days at 41.9/week. Runs on relatable, humour. |
| @bumperscare | Car enthusiasts, truck owners, and people in the car modification scene. | 1,176,932 | 12,823 followers but a 1,176,932 play best — 92x views per follower. Medians 23,092 across 13 posts. Been posting 3 days at 30.3/week. Runs on borrowed_conflict. |
| @sarahs.pottery01 | Horror movie fans and Halloween enthusiasts looking for unique kitchen decor. | 1,095,015 | 15,099 followers but a 1,095,015 play best — 73x views per follower. Medians 6,340 across 59 posts. Been posting 26 days at 16.2/week. Runs on transformation, borrowed_conflict, other. |
| @jasminecrafts0 | Supporters of Black artists, handmade craft enthusiasts, and cultural fashion buyers | 1,142,509 | 21,574 followers but a 1,142,509 play best — 53x views per follower. Medians 6,231 across 61 posts. Been posting 49 days at 8.6/week. Runs on borrowed_conflict, relatable. |
| @leos.rugs | Dog owners | 556,936 | 14,152 followers but a 556,936 play best — 39x views per follower. Medians 7,626 across 72 posts. Been posting 36 days at 14.1/week. Runs on shock, borrowed_conflict. |