ANOMALYCOURSE 1 · START HERE
Lesson 2 · 4 min read

THE BUSINESS MODEL
EXPLAINED

Here's the whole business model in five minutes.

COURSE 1 · LESSON 2
01

PEOPLE BUY OFF SHORT FORM EVERY SINGLE DAY

Physical products, digital products, all of it. Your whole job is making a video that goes viral showing off a product, and the right person sees it and buys it.

Here's the part that makes it work: people see these videos as real. So you never have to film anything or show your face. You can make any video you want.

02

YOUR BUYERS ARE ALREADY SCROLLING

INSTAGRAM
2B+
monthly users
FACEBOOK
3B+
monthly users
TIKTOK
1.6B+
monthly users

Billions of people scroll every day and buy what they see. You post for free, and the apps hand you the eyeballs.

03

THE MONEY MATH

$5 → $30
you take a cheap product and sell it for way more
$20 → $90
or a $20 product for $90. Real margins
200
customers on a $50 product = your $10k month

That's it. 200 sales. And a single video that hits a million views, sometimes less, gets you there.

04

REAL PRODUCTS PRINTING RIGHT NOW

$100K A WEEK
A US Army helicopter ceiling fan. Pure wow factor. Their top video did 11 million views.
WATCH · 11M@chopperfan.co
$20K A WEEK
A dog product with a handmade angle. Someone making something for their dog, and dog owners eat it up.
WATCH@pawsclefit
$100K IN 2 MONTHS
Handmade resin art. You watch a person pour and shape it, and that's what sells it.
WATCH@yukisatojiresinart
$50K A WEEK
A retro phone accessory. Pure wow factor and nostalgia. This one runs great with AI content.
WATCH@pinkiephones
$30K+ A WEEK
A simple sleep product. Solves a real problem, and the before-and-after does the selling.
$300-400K A MONTH
A dog supplement. A problem-solving product with an authority angle, printing on repeat every month.
WATCH@farmerpaws

Different products, different angles, all the same model. Learn to go viral and run the right product, and you can run almost anything.

05

THAT'S THE WHOLE MODEL

Find what's selling, make the videos with AI, post them, they buy.

Next course, we find your winning product. That's where the money starts.

COURSE 2 · FIND WINNING PRODUCTS